Marketing Research + Business Analytics
With over 30 years of consumer and marketing research experience, David has developed a proven track record as a thought leader, using insights and analytics to effectively concept, initiate, and drive change strategies throughout an organization.
David is a valuable member of the Ascension Strategy team providing clients with value added consumer insights and analytics to enable topline revenue growth.
He is known for providing pragmatic, execution focused consumer insights and marketing analytics to enable Brand, Marketing, Sales and Operations growth opportunities.
Prior to Ascension Strategy, David held Marketing Research leadership positions at Georgia Pacific, The Home Depot, The Coca-Cola Company and Kraft Foods.
David has a BA in Marketing and Statistics and an MA Marketing from The University of Alabama. He lives in Atlanta with his wife and daughter.